TWICE SmartBrief
Amazon teases July Prime Day | Retail CEOs: Low Prices Can't Last in Face of Tariffs | Trump's Tariff Shock May Drive Major Shift In Retail Media Spending
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April 29, 2025
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Top News
Anker Intros Array Of Entertainment, Robot Care, Security Products
Ever-expanding its product portfolio and market presence, Anker Innovations unveiled a plethora of new home entertainment, home and lawn care, productivity, home power, and DIY home security products, all rolling out between now and the next few months. Headlining Anker's Spring introductions are two new multi-piece DYI Eufy home security systems, the ProSecure and the professional monitored ExpertSecure systems.
Full Story: TWICE (4/29) 
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Impactful connections for private companies
Deloitte Private professionals connect leaders of private companies to a network of ideas, knowledge, and experience as they work to address their business issues. For more than 175 years, we've built relationships based on purpose, trust, and a passion for delivering value for private companies through every milestone. Learn more.
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Retail
Amazon teases July Prime Day
(Future)
Amazon on Tuesday teased a July Prime Day amid a consumer environment shaken by President Donald Trump's tariff policies. The e-commerce giant said the event would have some of the "best deals of the summer," with Prime members able to take advantage of "deep discounts" across over 35 categories including electronics, beauty and apparel.
Full Story: Retail Dive (4/29) 
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Engage Brands with Tailored Online Marketing
Discover Lidl's success with Bria's AI platform, creating 1.7M+ unique visuals in 3 weeks. Learn how Bria's strategy powers AI-driven apps for safe, brand-consistent visuals at scale, removing copyright concerns. Get the tools developers need for impactful solutions for global retailers and CPGs. Download the ebook today.
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Awards
Nominate For The TWICE Powerful Women In Consumer Electronics Award Today!
The TWICE Powerful Women in Consumer Electronics program is a tribute to the women who are not just succeeding, but shaping, leading, and transforming the consumer technology industry. These are the trailblazers and mentors, the quiet powerhouses and bold changemakers who lead with purpose, lift others as they climb, and leave the industry better than they found it. Nominations are open now through May 31, 2025. We invite peers, colleagues, and industry partners to help us spotlight the incredible women who are driving real change in consumer tech.
Full Story: TWICE (4/17) 
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Revolutionizing Retail with AI & Design
Unlock the power of emotions in retail with Fractal's cutting-edge emotional AI. Discover how integrating design and behavior science can transform customer and employee relationships, making smarter business choices. With 95% of purchasing decisions driven by emotion, Fractal helps you stay ahead in the competitive landscape, where automation alone isn't enough. Download this whitepaper.
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Smart Home
Xthings Expands Home Assistant Integration
Xthings has announced an expanded integration with open-source home automation platform Home Assistant, including its line of ULTRALOQ smart locks. Xthings says that this collaboration is designed to empower DIY enthusiasts and smart home users with elevated customization, privacy, and control.
Full Story: TWICE (4/29) 
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Audio News
Andover Audio Introduces SpinBase MAX 2 Turntable Speaker System
Andover Audio has launched the SpinBase MAX 2, the next evolution of its turntable speaker systems, bringing a new level of sound quality to the Spin Series with its Acoustic Suspension enclosure design.
Full Story: TWICE (4/29) 
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In Case You Missed It
Crossray eXtreme BBQ Grill Brings High-Performance Electric Grilling To U.S.
In response to the growing popularity and demand for alternatives to gas and charcoal grilling, AMD Direct, a provider of premium outdoor living products, has introduced the Crossray eXtreme BBQ Grill, a compact, premium electric grill ideal for use in urban settings on balconies, patios, and homes where open-flame grilling is restricted.
Full Story: TWICE (4/28) 
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