Omnichannel has received a lot of attention, but 8 in 10 pharma leaders aren’t seeing real impacts on customer engagement.
McKinsey data reveals how true omnichannel drives ROI:
Up to 2X revenue growth
10–20% increase in cost savings
5–10% higher HCP satisfaction
Key challenges are defining omnichannel, building infrastructure, and pushing beyond ‘good enough’—which is now simpler than ever.
The out-of-the-box PharmaForceIQ platform helps you move beyond siloed, sluggish models to a dynamic solution that drives high-impact results. With easy implementation, we can launch a scalable pilot in 6-8 weeks to complement existing campaigns and move markets:
“PharmaForceIQ was key to our go-to-market strategy for launching a drug in a crowded and competitive advanced cancer marketplace. We saw great engagement rates, and exceeded our growth projections, even with limited resources, because of their hyper-targeted approach.” -SVP, Oncology Franchise, Large Pharma Company
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