In a time of fierce competition and ever-changing consumer behavior, brands and retailers who thrive tap into the power of data.
Listrak's Cross-Channel Benchmark Report is packed with exclusive data insights, emerging trends, and performance benchmarks to help boost engagement, drive conversions, and accelerate revenue growth.
SMS conversion rates rose by 47% YOY – reflecting a shift towards stronger mobile and personalized shopping habits.
02.
Brands focused on reactivating dormant subscribers – resulting in a 163% increase in email sends and 5% in SMS sends, which boosted CLTV.
03.
Trigger Campaigns like Browse Abandonment and Price Drop Alerts saw major performance gains, proving the power of timely, personalized messaging.
The report includes cross-channel data from 13 verticals—including auto, home, big-box, children & babies, sports & outdoor, and more. You’ll get key benchmarks like click-through rates, conversion rates, and revenue per send across 15 top-performing email and SMS campaigns.
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