CMO Kathleen Braine explains how partnering with trailblazing driver Toni Breidinger helps boost...
CMO Kathleen Braine explains how partnering with trailblazing driver Toni Breidinger helps boost...
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Thursday, May 1, 2025
 
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Marketing Dive
Why 818 Tequila tapped a NASCAR driver to accelerate cultural marketing
CMO Kathleen Braine explains how partnering with trailblazing driver Toni Breidinger helps boost the reach of the Kendall Jenner-founded brand.
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CMSWire
How Disciplined Agile Fuels Team Growth and Drives Real Results
As a framework, disciplined Agile offers teams the freedom to find the right tools and processes for their unique needs.Continue reading...
 
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Duct Tape Marketing
Outsmarting AI: Secrets to Human-Centered Marketing
Outsmarting AI: Secrets to Human-Centered Marketing written by Jarret Redding read more at Duct Tape MarketingThe Duct Tape Marketing Podcast with Mark Schaefer In this episode of the Duct Tape Marketing Podcast, I interviewed Mark Schaefer,...
 
Search Engine Roundtable
Daily Search Forum Recap: April 30, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.Google Search Console may be rolling out desktop versus mobile Discover performance data...
 
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Search Engine Roundtable
Google Search Console Discover Performance Report Hack Suggests Desktop & Mobile Data Filters Coming
We know Google will be bringing Google Discover to the desktop interface, heck, we've seen Google testing it for a while now.
 
ON-DEMAND TRAINING
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American Marketing Association
Navigating Growth and Patient Acquisition Through Effective Marketing Strategies

This free event is now available for on-demand registration and access through October 17, 2025. Uncover how businesses can leverage innovative advertising strategies to navigate growth and improve patient or client acquisition.

 
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American Marketing Association
2025 Trends Bundle (Social Media & AI Skills)

Get ahead of the trends in Social Media and AI with this two-course training bundle! Get expert insights into the advancements and changes coming this year to support your digital marketing campaigns

 
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American Marketing Association
Brand Strategy 101

Learn how brand commitment, brand voice, design and implementation create the impactful brand strategy you need.

 
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Social Media Today
Snapchat Shares Mixed Results in Q1 2025 Report
Snapchat's latest performance report shows steady increases in users and revenue.
 
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Chief Marketer
Inside the rise and fall of Goodwill’s online marketplace with the GoodwillFinds CEO
After 2.5 years, Goodwill’s online marketplace GoodwillFinds abruptly closed. The brand’s CEO, retail veteran Matthew Kaness, shares wins and woes from the resale venture. Matthew Kaness is no stranger to challenges.
 
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Adweek
NBCU and GroupM Test Is a Big Step for Cross-Platform Measurement
NBCU and GroupM show that a minor Ad-ID tweak to ad creative has a significant impact on tracking.
 
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Chief Marketer
A.1. Hops on the Brand Wagon: When Timing, Wit and Restraint Matter
Both A.1. and Oreo exemplify "hopping on the brand wagon:" When a brand quickly circles its wagons around a cultural moment to break through the noise and blaze a trail.
 
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Social Media Today
TikTok Publishes 2025 Fashion Playbook for Brands
Some valuable tips for fashion marketers on TikTok.
 
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CMSWire
Martech Reality Check: Integration, Ownership and Orchestrated Chaos
Forget the hype—this is what composable, MACH and martech look like when things are working, failing and learning.Continue reading...
 
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Adweek
Mississippi Station to Air Documentary About Black Farmers During Jim Crow Era
Farming Freedom is the story of one family's struggle to buy and keep farmland during Jim Crow
 
EVENTS & LIVE TRAINING