Oct. 24 - WPP unveils Open Pro | Entry-level marketers feel the job pinch

Entry-level marketers feel the job pinch: Here’s what the numbers say; Top takeaways from Advertising Week 2025 marketers need to know

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Daily Dive

Oct. 24, 2025 | Today’s news and insights for marketing leaders

BROUGHT TO YOU BY — Campaign Monitor

Your holiday email checklist

Get the month-by-month playbook to stay organized, engage subscribers and drive sales all season long. Get the checklist.

WPP’s new AI platform offers marketing without agencies for SMBs

The agency holding group is letting clients plan, create and deploy campaigns independently using WPP Open Pro.

Entry-level marketers feel the job pinch: Here’s what the numbers say

The economic landscape has continued to hinder the marketing job market, with CMO pay taking a hit.

Top takeaways from Advertising Week 2025 marketers need to know

Leading marketers like PepsiCo and Kraft Heinz delved into topics including culture-led marketing and artificial intelligence at the annual conference.

How Gen Z and Millennials shop today

We analyzed $3 billion in real purchases to uncover what really drives Gen Z and Millennial buying decisions across industries. Get the full report.

Don’t Lock Your 2026 Budget Without Seeing This

As AI reshapes search and cookies erase audience signals, the divide between the physical and digital worlds keeps growing. Flowcode helps CMOs close that gap and win in 2026 by shifting just 1% of their budgets to the Experience Economy through connected real-world experiences. Download free report.

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