One of the biggest misconceptions about AI visibility is that it starts and ends with your website.
In reality, AI learns about brands from the wider ecosystem: trusted publishers, consistent mentions, and signals that reinforce legitimacy over time.
We see this clearly in real-world results. Brands with strong off-site authority and clean technical foundations are cited more often, even when their content volume is lower than competitors.
This is where many teams feel stuck. They are producing good content, but AI still hesitates because the signals around that content are fragmented or unclear.
AI Discover is built to close those gaps. It shows how AI systems understand your brand today, where trust signals are breaking down, and what needs to be updated to improve visibility.
Authority isn’t something you say about yourself. It’s what AI can consistently verify across the web.
