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JANUARY 23, 2026 |
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True or false? Improving customer service is the top priority for retailers in 2026. |
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TOP STORY |
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TikTok Shop's low prices came with shaky trust, but the budget retailer is maturing into a serious marketplace and attracting partnerships. |
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As TikTok Shop competes with marketplaces like Temu and Shein by offering cheaper alternatives to brand name products, deals and promotions are the top reason users use the app, according to a May YouGov study. |
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However, almost half (49%) of US TikTok users said they were not using the platform because of "trust issues,” according to a January 2025 Adobe report. |
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IN THE NEWS |
P&G and McCormick bet on innovation to offset price fatigue. Procter & Gamble and McCormick face higher costs and uncertain demand in the year ahead. Read online |
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Other headlines: |
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Dollar General leans on delivery to grow basket size and media reach. To raise awareness of its myDG Delivery same-day service, the retailer is offering customers one free delivery order through February 28 when they use a myDG account. Read online
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Warehouse clubs eye in-store retail media opportunities. Recent moves demonstrate warehouse clubs are pushing to monetize their rich customer data by building more measurable in-store retail media businesses. Read online | | | |
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ANALYSIS |
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While traditional audio podcasts still dominate, video podcasts are proving to be a hit with audiences and marketers. |
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Thirty-seven percent of US consumers ages 12 and older are monthly video podcast consumers, according to a July Edison Research report.
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79% of podcast listeners watch and listen to podcasts, according to an August Acast survey.
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Major players have noted this trend: Netflix has recently signed deals with Spotify and iHeartMedia, integrating video podcasts into its content library. |
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“Back in 2017 or 2018, there was a huge era of video essays, and it showed people have so much patience for long-form,” said Jennifer Quigley-Jones, CEO of Digital Voices. “As short-form platforms have permeated, consumers have really enjoyed the meditation of long-form content.” |
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