Obsess. For f*ck's sake. You only get one life. Don’t screw it up by being normal.Go all in. Act like a psycho. Let people call you insane. Please, I beg you. Obsession is the path.There is one TV show episode that changed millions of people’s lives. Countless people have retold this scene and it’ll help you understand life and how to navigate it better than anything else can. The scene comes from the TV show Succession. The main character Logan Roy is at a karaoke bar with his family. He takes them into a room to try and apologize for his past behavior in the hope his kids will stop blocking his massive multibillion-dollar GoJo business acquisition. The kids don’t buy the apology for a second. Logan realizes he has completely lost his emotional leverage and ability to manipulate his kids. As he stands up to leave, he pauses at the door, looks back at them, and delivers the ultimate, cold-blooded patriarchal verdict:
This line hits his kids at the core because, despite all their expensive suits, corporate vocabulary, and high-stakes maneuvering, Logan sees right through them. He views them as fragile, privileged children playing at a game they aren’t hardened enough to survive. This isn’t a fictional idea. It’s the crux of modern life. There are serious and unserious people. The problem is the unserious people are hard to detect because they look, talk, and dress like serious people. But they’re not. The difference between serious and unserious people is obsession. Obsession is a way of lifeAmateurs will call obsession hustle culture because they imagine some Lambo bro with fake biceps telling them to work harder. That’s not what obsession is. Obsession has nothing to do with working hard because an obsessed person doesn’t see what they do as hard work. Their work doesn’t feel like work. Obsession is hard to describe, but I’d call it a way of life. It’s an attitude. It’s a mantra. It’s a rebellion against normal. It’s a vaccine against ever becoming poor. It’s how you become a serious person. Go all inTo become a serious person you must go all in. People delude themselves into believing they went all in, but then in the same sentence say things like “I’m busy” or “I didn’t meet XYZ commitment because my cat got sick.” You’ll never achieve anything notable by being half-assed. People have goals but they then have the safety net of a job or a Plan B in case anything goes wrong. So they hedge their bets and treat every opportunity like a purchase with a refund policy that they fully intend to redeem. Passion says to make your goal a side hustle. Obsession says to have one goal and do nothing else. Serious people choose the latter. Robert Caro is the greatest political biographer to ever live. Most people know him as the guy who won two Pulitzer Prizes. What they don’t know is the borderline psychotic, agonizing level of obsession he put into his work. In the 1970s, Caro decided to write a definitive biography of President Lyndon B. Johnson. A normal journalist would spend a year interviewing politicians, read a few diaries, and pump out a 300-page book. Not Caro. Caro realized that to understand Johnson, he had to understand the dirt-poor, brutal Texas Hill Country that shaped him. He went to Texas and interviewed the locals, but they gave him guarded, polite, “unserious” tourist answers. They didn’t trust a city-slicker reporter from New York. So, Caro did the most unreasonable thing possible. He quit his job, sold his home, packed up his wife, and moved to the middle of nowhere in Texas. He lived there for 3 years. He slept on the ground in the Texas wilderness. He did chores for the locals. He forced himself to experience the isolating, soul-crushing silence of the land. Only then did the locals open up to him. He didn’t just want facts. He wanted the truth. Caro is now 90 years old. He has spent the last 55+ years writing one biography series (The Years of Lyndon Johnson). The final volume still isn’t finished. His obsession manifests in rules that normal people would find torturous:
Mainstream culture is obsessed with efficiency. We want AI summaries, 10-minute book breakdowns, and “fast content.” Robert Caro is the antidote to that entire worldview. He proves that scale requires sacrifice and obsession. Caro refused to be normal. His books aren’t just biographies. They are the definitive texts on how political power actually functions in America. No one else could have written them because no one else was willing to ruin their life for it. Caro spent his 30s, 40s, 50s, 60s, 70s, and 80s obsessing over one man. He went completely broke writing his first masterpiece (The Power Broker), to the point where his wife had to sell their house while he was still writing it. He gave his entire existence to a typewriter and a dead president. That is what going all in looks like. And it’s why Robert Caro will be remembered in history books and people will study his work for hundreds of years. The rewards of going all in and being serious are so great they’re almost unimaginable. There is lived, and there is lived to the fullest beyond reasonable doubt. The latter category is one of the greatest feelings in the world. Act like a psychoThis might sound insane but hear me out. Being sane means you follow the traditional path, get told what to do, and earn a mediocre income that barely keeps up with inflation. The average person is fat, sick, drugged up on prescriptions, addicted to TV shows, watches too much sport, and drowns out uncomfortable feelings with alcohol and junk food. Being “sane” in the modern world is actually the most insane thing you can do. The opposite is to be a psycho. It’s to avoid being normal at all costs. It’s to ignore wh |